Case Study: Hoboken Coffee Roasters

Overview

When we connected with Hoboken Coffee, they were looking to grow their eCommerce sales to compliment their cafe sales in the most cost-effective way. We have generate $135,000+ in sales in 2020, from only selling $2,500 in sales all of 2019!


2020 Results

We used a combination of of Facebook and Instagram ads email marketing, and subscriptions to generate over $135,000+ in sales in 2020.

~$35,000 - Sales from Facebook & Instagram Ads

~$27,500 - Sales from Email Marketing

~$13,000 - Worth of Subscriptions

~$2,500 in Monthly Subscription Revenue


eCommerce Redesign

$135,000+ in Sales YTD

6.45% Conversion Rate on 35,000+ unique sessions

- Increased Average Order Value to $43+ from < $30 

Facebook Paid Advertising

4x Return on FB Ads (Lifetime)

- 800+ New Customers

$35,000+ in Online Sales from Facebook Ads

Email Marketing

2,000+ New Email Subscribers to Email List

$8,500+ Sales from Automated Flows

$19,000+ Sales from Email Campaigns

Subscription Program

to 60+ Subscribers in first 90 Days

- 80 Subscribers EOY

($2,500+ Recurring Revenue)


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